HighCraft Cabinets
—Nothing less
Services
• Brand Identity and System
• Signage & Vehicle graphics
• Social / Marketing
• Swag
Industry
Building
With a 40-year legacy in the small Dutch farming community of Lynden, Washington, HighCraft Cabinets has been the hallmark of custom crafted cabinetry.
I partnered with them for a rebrand that mirrored their strategy to reach a wider, more competitive market, emphasizing their personalized approach to business and dedication to tailored craftsmanship.
Logo
The logo embodies the essence of the company. The upward trajectory symbolizes a continuous pursuit of crafting excellence. While the custom typeface, designed with a chiseled semi-serif, reflects a dedication to the art of handcrafted woodwork.
“Bryan was very intentional about learning what made us tick. His method enabled him to use design to better communicate our purpose and relate to our customers ”
JASON VANHOFWEGAN,
OWNER / PARTNER
Highcraft 
